Selasa, 18 Maret 2008

Sofia's Diary

Here's the official jibber jabber on Sofia's Diary - the new interactive soap that I've been working on - in case any of you krazy kats want to check it out. I wrote weeks 1 & 2, and weeks 7 & 8. New webisodes, daily 5.30pm.

"Sofia's Diary is Bebo's brand new online drama that will follow 17-year-old Sofia Taylor as she adjusts to a new life living with her dad, step mum and baby step-brother after being sent to London by her mum after accidentally blowing up the school chemistry lab! Sofia is feisty and witty with a fast, smart answer for (almost) every situation she gets herself into at school, at work and beyond – things are never dull!

Each week day Sofia and her friends will update their video diaries with 2-3 minute installments at Sofia's Bebo webpage as well as their own Bebo profiles, with the audience following the story and engaging directly with each character for a truly interactive online experience. Like KateModern, Sofia's Diary will blur the line between fiction and reality by combining real events and fiction. In a unique twist, each week fans will literally decide which way Sofia should turn regarding an important decision in her life, with their vote determining the outcome.

Based on an international format owned by Sony Pictures Television International, Sofia’s Diary is being produced by Irish producers Campbell Ryan Film Productions for Bebo and shot on location across London. The cross-media series will be funded through advertising, with a range of sponsors set to integrate their products seamlessly into the series. Beginning on Bebo, Sofia’s Diary is set to become a multiplatform brand, stretching across print, radio, podcasts and more.

Conceived by Nuno Bernardo, Sofia’s Diary was originally launched in Portugal in 2003 as an experimental web and mobile service. The original programme now has 200,000 visitors per month online, over 19,000 mobile subscribers and has run four series on Portuguese state broadcaster, RTP2. The series has since been adapted for audiences in the United States, Germany, Brazil, Chile, Turkey, Vietnam and now the UK."

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